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Outtakes From the 'No More' Campaign Are More Powerful Than the Original PSAs: Y&R's 'Speechless' Series
Sometimes, it's the unexpected things that happen on a commercial set that send the most powerful message of all. Case in point: the Joyful Heart Foundation's "No More" campaign against domestic violence and sexual assault.
Some subjects are so painful, it's hard to find the words to talk about them.
Unscripted Ads Use Emotional Outtakes From Shoots; Will Super Bowl Follow?